The updated BMW M5 is out … and this time, it’s a double act.

The M5 Competition (above) is subject to a price hike … but now there’s also a dollar-saving Pure.

THIS time around, it’s no longer a policy of ‘only the best will do’ – now we’re in line to take the second-best, too.

Admittedly, that shouldn’t be seen as a dismissive, as the car to which this policy applies is one of the very greats.

Still, it’s an interesting development that, for the first time, the BMW M5 on occasion of the release of a mid-life refresh will be made available in not just it’s most hardcore furnishing, again called the Competition, but also in the pared-down format – known as the ‘Pure’ – that has previously been left behind in Europe.

BMW New Zealand has not offered no explanation for its policy change, but perhaps it comes down to price and positioning opportunity that comes.

The ‘lesser’ model still has heaps of grunt, strong spec and a big sporting pedigree – and it comes in at $189,900. The Competition, meantime, is a $234,300 ask.

Which means? Well, buy the lesser and you get an M5 for $10k less than the preceding car cost, or go for the Competition and prepare to be hit with a $35k price jump.

Outwardly, the extra outlay seems unnecessary. Both editions run a common 4.4-litre V8 massaged with two turbos, relaying via an eight speed Steptronic transmission, and while the Competition has another 19kW power than the Pure, which produces the same 441kW as the pre-facelift car, they both deliver 750Nm and both reach 100kmh from a standing start in the same time: 3.3 seconds. They’ll also strike 200kmh in 10.8s. Top speed remains at 305kmh.

So where does the M5 Competition deliver an edge? Well, in theory it’ll be under brakes and when charging around corners. The top dog has received chassis revisions and takes new shock absorbers from the M8 Gran Coupe. It sits 7mm lower and the suspension components are tuned to give the car around 10 percent more stiffness. Engine mounts have a stiffer spring rate and M Compound brakes are upgraded to carbon ceramic units. It also has the same 20-inch wheels used by the M8.

What to do with all this heft? The Competition having a Track drive mode which turns off all non-essential systems and deactivates most of the safety features to ensure maximum concentration from the driver suggests BMW wants owners to head their local race circuit.

Overseas the Competition takes alone takes the M Sport exhaust system with flap-controlled tailpipes. In New Zealand it becomes standard to the Pure as well. And, of course, , the now-familiar BMW M xDrive – an intelligent all-wheel drive system that provides drivers with a choice of three drive mode settings, depending on desired driving outcomes – is standard, too.

The updated model features styling changes, the most obvious being new headlights and taller twin kidney grille design. It also gets a larger front air intake, bolder contouring and a revamped tail-light arrangement.

The Competition gets black paintwork on the intake and gill mesh, grille surround, wing mirror caps, bootlid spoiler and rear apron inserts, specific black badging and black chrome exhaust tips.

Changes inside the cabin primarily extend to a new 12.3-inch infotainment touchscreen (up from 10.25”) and two new buttons added to the centre console – M1 and M2.

These allow drivers to flick between Road and Sport driving modes and provide a shortcut to the configuration menu within the infotainment system to tailor the car’s set-up to their liking.

Merino leather M seat upholstery, four-zone climate control, Alcantara anthracite BMW Individual headlining, leather-clad instrument panel, roller sunblinds, M seatbelts and soft-close doors are provisioned.

In terms of technology, BMW Operating System 7.0 powers the infotainment system while audio is played through a 16-speaker Bowers and Wilkins Diamond surround-sound system.

Other features include BMW Live Cockpit Professional, BMW Connected Package Professional, wireless Apple CarPlay and Android Auto, wireless charging, M head-up display, BMW Drive Recorder, tyre pressure monitoring, Driving Assistant Professional, Parking Assistant Plus and BMW Laser Light.