'Rangerok’ - making the best even better

The VW-Ford ute twinning programme will be a win-win for Kiwis.

Ranger, above, and Amarok coming off a common platform will be a win for both, their distributors suggest.

SLEEPING with the enemy will deliver exciting potentials and no obvious problems.

 That’s mutually-held thought from Ford and Volkswagen’s national distributors in response to additional information about the parent brands’ commercial vehicle marriage of convenience that has particular repercussion for the country’s favourite one-tonne traydeck.

Probable release next year of a new Ranger, followed from the start of 2022 by a new Amarok heavily based on the new Ford, is just the opening shot in the makers’ agreement. 

Volkswagen will also lend Ford its MEB electric vehicle and Caddy van architectures in exchange for a foot in the door with US automated drive pioneer Argo A1 (in which Ford has a stake) and the brands will share a one-ton commercial van platform in a deal that will deliver up to eight million vehicles.

The probability of all these undertakings creating impact on the Kiwi scene seems high.

However, in the here and now, focus is on the utes and, given their huge popularity here – not least for Ranger, the Kiwi choice for five years – it’s the new ‘Rangerok’ that is making headlines.

Ford New Zealand communications manager Tom Clancy and Volkswagen New Zealand Commercials boss Kevin Richards are optimistic about how this wll play out.

As much as brand pride demands that each proclaims their current offers to be the best in this hard-fought business, both have enough admiration for each other’s products to agree that a combined effort can only deliver an even better result.

“It’s definitely very promising,” says Clancy. “Whatever we can leverage from VW will be fantastic; they build nice vehicles.” 

He’s driven the current Amarok, which the present Ranger outsells by a factor of more than five-to-one, and likes it.

“It’s very good … it has lots of good points but perhaps delivers to a slightly different market.”

 He foresees the new association producing even more positive potentials than the now-ended relationship with Mazda that spawned the current BT-50 did, simply because the German maker is so much larger and more powerful. 

Richards has the same mindset about the brands being powerhouses. Also, there was no doubting current Ranger’s success was based on it being a well-considered and properly-developed product.

“If you have to partner with anyone in a JV (joint venture) then you partner with the market leader. And that’s what we have chosen to do.

“I legitimately think we have the best ute in the present market because it has been engineered and built 100 percent in Germany.”

Notwithstanding that, Ford clearly has costing advantage from making Ranger in Thailand.

Those plants might well continue to be the source point for next-gen Ranger, but not the new Amarok – latest detail about how the deal works pinpoints a Ford plant in South Africa as having the job of building new Amarok.

That bodes well, Richards says. German-built means good quality but at enough cost to “have given us a ute that is in the upper echelons of pricing.

“What the new deal does is give us a little bit more competitiveness in a segment which is ultra-competitive. It levels the playing field from that regard.

“Also, being from South Africa could mean that we will be right at the top of the queue for supply, as they are a right-hand drive market.”

Clancy says it was heartening the team in Melbourne that had driven the current T6 design were again running the new programme. 

“I cannot go into the likely specific vehicle benefits because we just don’t know about those yet, but the team over in Australia has obviously proven their capabilities, they’re really good at what they do.

“It’s pure speculation about what we will pull out of their vehicles of terms of engineering and design but, overall, it’s definitely very promising.”

Notwithstanding that VW has made clear that the terms of the alliance allow it to achieve “a medium pickup truck engineered and built by Ford”, this still allows the Germans to tune their own product to meet their own demands.

Richards says Wolfsburg headquarters have made clear that VW engineers are working alongside the Ford team and dedicating to tuning the Amarok so that it retains crucial VW DNA, as much in its driving feel and look. This will not be badge-engineering by any means, he says.

“This doesn’t feel as though it will be allowed to get to that level. There’s a way of making joint ventures work and the greater disparity you can have between the two products inevitably leads to the greater success.”

He is certain Ford and VW will have carefully analysed this in light of the poor experience Mercedes Benz had from trying to develop the X-Class from the current Nissan Navara. 

“I’m sure that, if nothing else, that exercise has given them a real set of key learnings and I’d be very surprised if we (VW) didn’t take something away from that.”

So he simply cannot see Amarok entering as “a VW badge on a Ford Ranger”.

“They need to have their own identity and from the feedback I’m getting from Germany, we can expect to see some significant VW design cues integrated. I imagine Ford will want to retain their own identity, and understandably so, and we will retain ours.

“One of the good things about Amarok that has influenced its desirability and maintained its customer base is that it is quite sophisticated in terms of how it drives. I feel that is something we will want to maintain. We might maintain that sophistication and allow Ford to take theirs into a more rough and rugged territory.”

What’s also heartening is expectation that another V6 will be in the mix, though this time it will be from Ford.

Suggestion is that current Amarok’s six-cylinder, which now puts 190kW in all current versions sold here, is to be dropped for a newly-developed Ford Power Stroke 3.0-litre V6 turbo diesel, recently bolted into Ford F150 pick-ups, where it produces 186kW and 596Nm. This will also replace the Ranger’s 3.2-litre five-cylinder. The models seem also set to continue with a four-cylinder turbodiesel.

Continuing in V6 will be great for Amarok, given the current edition now primarily sells in that format, Richards acknowledges. 

However, keeping a smaller engine in the mix as well is also important. He says it is interesting that Ranger is doing so well, now, with its 2.0-litre biturbo – basically, it’s a proof of VW being on the right track – if perhaps a little prematurely - when it released Amarok a decade ago in the same format.

“Since we brought the V6 in for Amarok in 2016 it has made up a huge proportion of our sales over the 2.-litre. Ford having gone the other way, from starting with the 3.2 and now offering the 2.0-litre is really interesting.

“I think we have established the V6 in the market as the product to have and I we would like to keep it.  My git feel is that we will get another V6 and it will continue to achieve the lion’s share of sales volume.”

Notwithstanding, indication from within the partner brands is that the new platform is designed to accommodate something new to both models - a high-performance plug-in hybrid (PHEV) drive – also excites Richards.

“I think a plug-in hybrid … gives a ‘best of both worlds.’ It would be something we would be exceptionally interested and I think we have a lot of customers who drive our product currently who would be interested, because it would suit their lifestyle.

“We have a strong Auckland customer base and the ability to drive all week on electric when you might have a 12km route that takes 90 minutes to accomplish … well, it’s perfect. You could save the conventional power for the weekend driving. That rings a lot of bells.”

That a PHEV would also likely introduce petrol power to Amarok holds no problems. It’s a recognised application and also might give the model a chance of competing in North America.

“I don’t think it would hinder the Kiwi appetite to try it (PHEV).”

Release timings? Nothing exact, but it’s thought Ford as programme lead gets dibs, akin to the Isuzu/Mazda arrangement which gives the D-Max a market introduction advantage of some months over the BT-50.

Clancy declined to add fuel to thought about this leaving Ford with an expected ETA of late-2021. “We have no information about launch timings.”

He says Ford NZ remains delighted by current Ranger’s massive imprint on the NZ scene and expects it to continue being a strong seller for the remainder of its production cycle.

Richards also confirms current Amarok’s availability will continue right up until the new one arrives.

Meantime, the EV sharing programme has fuelled conjecture that Ford could deliver 600,000 electric vehicles atop the MEB architecture, which is the basis of VW’s ID programme. 

Ford’s vehicle will be designed and engineered by Ford in Cologne, Germany, and is expected to become a smaller sister ship to its own all-electric Mustang Mach-E, which will be introduced in 2021.

Additionally, the companies will both work with Argo AI to form distinct, highly capable autonomous-vehicle businesses based on Argo AI’s self-driving technology, a pitch which will create the world’s largest geographic deployment potential of any autonomous driving technology to date.